Loveday Community Coastal Challenge | Norwich City Community Sports Foundation
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20th September 2026
10:00am - 8:00pm
North Norfolk Coastal Path

Community Coastal Challenge

This September, we invite you and your family to join us for Loveday’s Community Coastal Challenge, a refreshing day out along the beautiful North Norfolk coastline, created to bring people together for fresh air, connection and a celebration of our community. 

Hosted by Loveday & Partners in partnership with Norwich City Community Sports Foundation, Community Coastal Challenge, offers four routes to choose from: 

Whether you’re a seasoned walker or simply looking to enjoy an easy stroll with loved ones, there’s a distance for everyone.  

Our goals are simple:  

The day concludes with a relaxed BBQ at Wells Town Football Club in Wells-next-the-Sea, the shared finish line for all routes. It’s the perfect place to unwind, swap stories, and enjoy great company after your walk.  

More than just a walk, this is a chance to come together, to connect and enjoy meaningful time outdoors with family, friends and the wider Loveday community.  

Fundraising for the Community Sports Foundation 

Loveday & Partners also welcomes anyone who wishes to use Community Coastal Challenge, as an opportunity to support the work of the Community Sports Foundation. Their programmes play a vital role across Norfolk, helping disadvantage and disabled individuals build confidence, find purpose and raise their aspirations. Fundraising is entirely optional, but for those who do, Loveday & Partners have kindly agreed to match fund any donations made.  

Confirm your attendance today by signing up using the Foundation’s online booking platform, Abler, via the link below. 

For more details on the various distance and how to confirm your attendance, explore the dropdown tabs below. 

Please confirm your attendance, and those of your family, using the Foundation’s online booking system, Abler. You can sign up online or download the app (iOS | Android).  

Using Abler is important as it allows the Foundation to securely collect the details we need in advance.  

Please ensure every attendee is registered, so we have accurate medical information and emergency contact details for all participants. This helps us plan effectively and keep everyone safe on the day. 

In addition to match funding by Loveday & Partners, the Foundation offer an array of exciting Norwich City themed incentives to recognise and reward your fundraising efforts: 

  • Raise £200 – Photo signed by a Norwich City FC player. 
  • Raise £350 – 2 x ground tour tickets. 
  • Raise £450 – Norwich City FC pennant signed by the first team. 
  • Raise £600 – 2 x Norwich City FC match day tickets (game choice subject to availability) 
  • Raise £700 – Norwich City FC football signed by the first team. 
  • Raise £800 – Norwich City FC shirt signed by the first team. 
  • Raise £1,500 – Signed and framed Norwich City FC shirt. 
  • Raise £2,500 – 2 x Norwich City FC match day hospitality tickets (game choice subject to availability) 

Community Coastal Challenge, takes place on the stunning Norfolk Coastal path. The day offers participants a choice of four distances as outlined below. Each distance has their own starting point, culminating at a shared finish line at Wells Town Football Club for a well-earned BBQ:  

  • Gold – 20 miles 

📍 Starting – Hunstanton Lighthouse 

 10:00am 

 Rest stops – Thornham Village Hall / Brancaster Village Hall / Burnham Overy Village Hall 

 

  • Silver – 10 miles 

📍 Starting – Brancaster Staithe  

 1:00pm 

 Rest stops – Burnham Overy Village Hall 

 

  • Bronze – 6 miles 

📍 Starting – Burnham Overy Staithe 

 3:30pm 

 

  • Social – 1 mile 

📍 Starting – Wells Beach Cafe 

 4:00pm 

Once you’ve registered to attend Community Coastal Challenge, the team at Loveday & Partners will be in touch regularly and will be ready to answer any questions you may have before embarking on the walk. 

On the day itself, you will be supported by an army of amazing Foundation and Loveday & Partners volunteers and staff. 

For the longer distances, we will have rest areas on route, with refreshments and physios to ensure you can access any assistance and sustenance when required.  Please see ‘Event Details’ for details on the rest stops. 

  • Walking boots or trainers (essential). If they are new, remember to wear them in, especially if you are embarking on the longer distances. 
  • Good socks and, for the longer distances, spares 
  • Waterproof jacket (we’re hoping it won’t be needed but better to be prepared!) 
  • Rucksack (not essential) 
  • Sun cream, in case we’re blessed with some late summer sun 
  • Water bottle or bladder for rucksack – we’re keen to encourage sustainability where possible. The Foundation team will have plenty of supplies for those taking on the longer distances and will ensure you are topped up at each rest stop. 
  • Personal medical essentials 

We recommend you wear the clothing you plan to wear on the event in your training walks, to ensure you are comfortable in them.  

For those wishing to embark on the longer distances we recommend you use any nutrition products in your training if you have not used them before (such as gels). These products have been known to react in different ways with people. 

  • A medal for your achievement 
  • An official Community Coastal Challenge, t-shirt 
  • Clearly sign-posted route 
  • For the longer distances, rest areas on route where you can stop and fill up on refreshments 
  • Support team throughout your walk, on hand to assist whenever needed 
  • Fully catered BBQ at Wells Town Football Club on completion of your walk 

The Community Sports Foundation uses the power of sport to support and inspire our community. If you choose to use Community Coastal Challenge, as an opportunity to fundraise, your support will impact thousands of children and adults across Norfolk. 

The Foundation’s charitable objectives are to:  

  • Drive inclusion for people with disabilities 
  • Boosting mental health and wellbeing 
  • And supporting disadvantaged people to raise their aspirations 

Your fundraising will support the Foundation’s inclusive disability and SEND programme, Realising Potential. Click here to find out more.  

Want to fundraise for the Community Sports Foundation? Fantastic, thank you. You can fundraise in two simple ways:  

  1. Offline donations – collect cash donations from friends, family or colleagues. You can download a sponsorship form here 
  1. Online fundraising page – set up your personalised page today with the Foundation’s charity partner, GiveWheel. Click here to set up a page linked to Community Coastal Challenge.